Top 5 New Sales Outsourcing Companies in India

Sales Outsourcing Companies in India
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Wanted sales outsourcing companies in India to add value to your organization? One of your first questions may be what is sales outsourcing?

Sales outsourcing companies in india really means utilizing a third party to complete the leg work in the sales process. For instance, the process can be telemarketing, telesales, cold calling, etc., as these types of services will lead you to qualified leads and sales appointments, which ultimately is going to lead to increased sales and increased revenue for your business.

Types of Sales Outsourcing Services

The type of sales outsourcing companies in india varies from client to client depending upon their specific needs as well as their goals. Typically the services include cold calling, telemarketing, lead generation as well as lead qualification appointment setting, distributing marketing collateral via email, warm calling, market research, customer service, and contact verification, etc.

What to Expect from Sales Outsourcing Companies in India

Generally, the sales outsourcing companies in India can increase your current and prospective sales with a full sales pipeline and it is typically done with a long-term program. In the short term, companies can also provide a quick boost in your sales or profits.

You can increase your return sales with previous and/or current clients typically through warm calling. The sales outsourcing companies in india would help to increase the existing customer base and provide a significant enhancement in your average monthly sales.

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Top 5 Sales Outsourcing Companies in India

  • Zingpro Consulting
  • AOB India
  • Marconix
  • Jinactus
  • Top Hawks

(not in any particular order).

Zingpro Consulting 

Zingpro Consulting, based in Chennai, Bangalore, and Coimbatore, helps companies in developing the Go-To-Market strategy and is focused on the long-term growth strategy.

The sales team is very experienced, and multi-lingual (can speak in English, Hindi, Tamil, Telugu, Kannada, and Malayalam), with an average sales experience of 18 years. One must talk to their leadership team before taking a final decision on outsourcing the sales process.

AOB India

The AOB India is based out of New Delhi in North India and works on models i.e., shared and dedicated. The shared sales model comes with a high commission and low salaries. The dedicated sales model comes with a high salary and low commission. They offer a variety of sales services.

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Marconix is based in Bangalore, South India, and offers services to all company sizes ranging from start-ups to venture-backed tech companies. The services include managing social media, lead generation, qualification, discovery, closing sales, and managing long-term client relationships.


Jinactus, based in Delhi, has a dynamic team and partners with global companies as a reseller. They represent the global brands in India providing the necessary manpower. Their service comes with an option of transitioning the process to the global company, once the global company decides to step into India.

Top Hawks

Top Hawks, is another Delhi-based company that helps in recruiting the sales staff, training, and establishing a sales process in India. Top Hawks has a good network having its direct & indirect presence in over 30 cities in India. The company has a strong sales coaching team.

Benefits of Sales Outsourcing Services

  • Cost Efficiency: Outsourcing sales reduces overhead costs and allows for a variable cost structure.
  • Expertise Access: Access specialized sales expertise without the need for extensive training.
  • Focus on Core Competencies: Enables companies to focus on core business functions while experts handle sales.
  • Scalability: Easily scale sales efforts up or down based on business needs.
  • Global Reach: Leverage outsourced services to expand sales reach globally.
  • Flexibility: Adapt quickly to market changes and trends with a flexible outsourced sales team.
  • Risk Mitigation: Share sales risks with the outsourcing partner.
  • Time Savings: Expedite the sales process, saving time and resources.
  • Performance Metrics: Benefit from measurable performance metrics for better evaluation.
  • Customer Insights: Gain valuable insights into customer behavior and preferences through experienced outsourced teams.


If you are a start-up or a foreign entity entering India, it is better to work with a local partner and then expand your footprint in India. The common mistake made by companies is they jump right away into channel development by appointing resellers or distributors in India.

This strategy is bound to fail as the channel partners normally deal with multiple brands and India is a huge country with cultural and linguistic differences, where a single model cannot work everywhere.

So, the companies should first focus on strengthening their brand for which a dedicated team is a must. To reach beyond the tier-1 cities of India, you need a local partner with the local mindset who can speak the same language as your target audiences.

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Frequently Asked Questions

Outsourced sales firms offer a full array of products and services that can help their clients, from getting the lead to closing the deal.
Their teams will have specific members tasked with collecting or creating leads, determining their propensity to buy, and nurturing them through ongoing contact and education. 

To measure the success of outsourced sales efforts, businesses may use metrics such as sales revenue, conversion rates, customer acquisition cost, return on investment (ROI), and customer satisfaction.

When choosing a sales outsourcing company, it’s important to consider factors such as industry expertise, reputation, track record of success, sales methodology, communication and reporting, pricing structure, contract and service level agreement, and references or case studies from similar businesses.